Over the years of experience at Skoove, I had the opportunity to create numerous assets to illustrate the application through the Appstore. The main goals of these being the following: Engage the user on what the app does, can bring them, at the same time, transmitting the guidelines to create an appealing and consistent brand identity.
Following along this article, you will see different boards per year, in addition to some evolutions into the visuals and content strategy. Be aware that all of the assets you will see here have been published on the store in 8 languages (English, German, Spanish, French, Japanese, Korean, Chinese traditional and simplified).
2017
iPhone X portrait orientation
2018
iPhone X landscape orientation
iPad portrait orientation
2019
iPhone X landscape orientation with the new Skoove brand identity
2020
iPhone X portrait orientation with the new brand and more messaging
2021
iPhone X portrait orientationwith the new brand where each screenshots form a panoramic view